Gas Buddy

Case Study.

Social media marketing & advertising.

Website maintenance

social media marketing done for Gas Buddy

Background

Gas Buddy is an independent distributor of LP Gas and Gas Installations in South Africa.

They have certified and qualified Gas Installers with a combined experience of over 10 years in the Liquified Petroleum Gas Industry.

For a period of 30 days

< 44% ROAS

< 137 908 Facebook Page Reach

Objective

Gas Buddy ‘s goals include : Growing the business, brand awareness and development and establishing the brand as a leader in Gauteng.

The main solutions offered by Gas Buddy can be classified into 2 : Gas Sales and Gas Installations. To grow their business they would need to make a lot of Gas sales and get a lot of Gas installation projects.

As Digitechbolt Digital Agency, we assist Gas Buddy, out partner, to grow their business through:

  • Creating campaigns and content to boost brand awareness and brand development for Gas Buddy.
  • Creating and managing campaigns to generate sales.
  • Creating and managing campaigns to generate leads for Gas installations.
  • Creating content that positions Gas Buddy as a thought-leader in the LP Gas industry.

Our Approach

We specialize in assisting businesses grow and develop solid brands through the digital medium and partnering with Gas Buddy presented us with an opportunity to be part of their growth journey.

We assisted Gas Buddy to meet their financial goals by offering them the following solutions;

  • Content creation and copywriting for their Facebook page – posting at least 3 times a week.
  • Strategy development.
  • Community management
  • Social media designs
  • Facebook advertising – creation and management of the campaigns.

We also maintained their website, keeping all the information up to date and all features functional.

Results

It is with pleasure that we say our digital  marketing efforts led to Gas buddy experiencing a high ROI and remarkable business growth.

Just to highlight some of the successes;

  • we achieved a <44% Return on Ad Spend (ROAS), that is, for every R1 spent on Ads the business made R44 in revenue.
  • both organic and paid posts managed to reach at least 137 908 people on Facebook within 30 days.

We look forward to continually work with Gas Buddy as we grow together!

gas buddy
Gas Buddy 1
gas buddy facebook posts designed by Digitechbolt
Gas Buddy 2
Facebook posts designed by Digitechbolt
Facebook posts designed by Digitechbolt